We are a leading boutique consultancy in the hospitality sector in the Asia Pacific region.

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Case Studies

We love to work in all sectors of the food service industry, whether it be pizza, steak, Chinese dumplings or Korean barbecue.

Due Diligence

Assessing An Investment in the China Hot Pot Sector

Deep Dives

Assessing the Market for Western Fine Foods in Asia Pacific

Market Entry

Korean Restaurant in Beijing

Latest Articles

Japanese Cuisine – It’s Not All Sushi!

It is hard to believe but raw fish is now a mainstream food in most global cities today.  Sushi counters have popped up in most large supermarkets in America usually operated by Koreans or Vietnamese immigrants. Conveyer belt sushi is extremely popular in London, Seoul, Hong Kong and Singapore.  Even Pret A Manger offers take-away […]

Vietnam – Ready For Lift-Off Again?

I came across a recent post on bloomberg.com about a new economic lift-off for Vietnam.  Vietnam was a fast growing economy for many years but economic mismanagement by the government reduced the growth rate to the 5-6% level recently and led to a loss in consumer and investor confidence. Foreign investment is pouring in again […]

Our Expertise

Full Market Entry

We provide full market entry support in China and key Asia Pacific markets, specifically to companies in the hospitality and franchising industry. We will do everything from Business Plan development to opening the doors of company-owned restaurants as well as introducing strategic partners. Offices in Hong Kong, Sydney, Ho Chi Minh City, Shanghai, Seoul, Tokyo, Mumbai and Los Angeles.

Stategic Audits

We will perform strategic audits of existing market positions and recommend corrective strategies and action plans, such as developing a new or revised strategic business plan, evaluating supply chain inefficiencies, recommending new strategic partners and making refinements to existing concepts already operating in the market.

Recent Press

Scale Up Not Start Up!

I am frequently asked by many international restaurant chains to evaluate their performance in international markets. It is quite common to find only 1 or 2 stores operating in many international markets especially for full service concepts. Development directors are so happy to enter new markets and open a store with much fanfare but do not consider the long-term consequences in many cases. Does the market fit the concept? Is the franchisee or joint venture partner capable of developing multiple stores? Do they have the talent and the cash?

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Video 05: Korea Market