We are a leading boutique consultancy in the hospitality sector in the Asia Pacific region.

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Case Studies

We love to work in all sectors of the food service industry, whether it be pizza, steak, Chinese dumplings or Korean barbecue.

Due Diligence

Assessing An Investment in the China Hot Pot Sector

Deep Dives

Assessing the Market for Western Fine Foods in Asia Pacific

Market Entry

Korean Restaurant in Beijing

Latest Articles

How Big Can The Coffee Market Get in China?

The short answer is very big but not many chains will benefit financially!  Of course, there is a more nuanced answer which we share below.  I thought about this question after seeing a recent press report about the new JV between Australia’s Retail Food Group Ltd. and the Chinese steamed buns producer, Goubuli.  The Australian […]

Has KFC Lost Focus in China?

Recent news out of China has not been kind to KFC or YUM. Same store sales declined by 16% in the Fourth Quarter and the entire company suffered an operating loss. Is this really all due to the recent spate of food scandal news or is there a more fundamental problem unfolding. I believe a […]

Our Expertise

Full Market Entry

We provide full market entry support in China and key Asia Pacific markets, specifically to companies in the hospitality and franchising industry. We will do everything from Business Plan development to opening the doors of company-owned restaurants as well as introducing strategic partners. Offices in Hong Kong, Sydney, Ho Chi Minh City, Shanghai, Seoul, Tokyo, Mumbai and Los Angeles.

Stategic Audits

We will perform strategic audits of existing market positions and recommend corrective strategies and action plans, such as developing a new or revised strategic business plan, evaluating supply chain inefficiencies, recommending new strategic partners and making refinements to existing concepts already operating in the market.

Recent Press

The 22 Most Hipster Foods On The Planet

I guess most people have heard of the term hipster. Every country has them including Korea. For those who don’t know, a
“hipster” in America refers to a sub-culture of white millennials(20’s&30’s) living in urban areas. They value independent thinking,
progressive politics, creativity and art. They are often found in cities like New York and San Francisco. Very often they set food
trends, which eventually reach out to the mainstream consumer in Middle America and end up on menus of national restaurant